STRONG Product People Book Club: What Is It and Why Should You Join?

Since publishing my book, STRONG Product People, I’ve been on a mission to get it into the hands of as many product leaders as possible. But beyond just getting product leaders to read my book, I want to help them actually apply the concepts they’ve been introduced to in the book.

This is why I’m excited about one of my newer offerings, the corporate book club for STRONG Product People. Everyone on your team receives a copy of the book and then we hold two 90-minute sessions to discuss any questions your team has about the concepts from the book and how to apply them.

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A Product Leader’s Guide to Writing Compelling Job Ads

One of your core responsibilities as a product leader is growing your team. And this is not a passive activity where you let the recruiter do all the work and you just watch the candidates roll in. As a thoughtful and engaged product leader, you should be an active participant in this process. After all, this is the future direction of your team we’re talking about.

For this blog post, we’ll be focusing on one aspect of hiring: writing job ads (also known as job posts or job listings) for your open roles.

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MTP Engage Leadership Forum—My 5 Takeaways

What usually happens in June happened at the end of September this year. Due to the COVID situation, our MTP Engage Leadership Forum made its first autumn premiere. Arne Kittler and I are the organizers of MTP Engage Hamburg and we had the pleasure of hosting the first Mind the Product in-person event since the pandemic hit.

Here are my key learnings from this half-day event.

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How the “Learning Menu” Concept Can Help Develop Your Product Team

When it comes to offering development opportunities, some companies struggle with doing this in a strategic way. They essentially throw money at the problem, opting to pay a premium for coaching and training. So what’s wrong with this approach? As a coach, shouldn’t I be happy to take money from any potential client who would like to pay me?

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The Future Self Canvas in Action: A Conversation with Tim Lukas Leinert, Product Lead at North Kingdom Design & Communication

What are your product managers hoping to achieve in the future? Sometimes it helps to look at what they’ve done and where they’ve come from before helping them chart a course toward the future. Learn how Tim Lukas Leinert approaches this with his team and how the Future Self canvas guides those conversations.

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How to make the most of your coaching sessions

Committing to working with a coach is a big step. It means you’re investing money (maybe your own, maybe your company’s) and time (definitely your own) in your professional development. This is great, but it’s critically important to be thoughtful about how you approach the experience. Like many things in life, coaching depends so much on the effort you put into it.

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Curious about Product Leader Group Coaching? Hear from Past Participants

As a product leader, you face a number of challenges. You might lack confidence in your coaching abilities, struggle to get stakeholders on board, or simply feel overwhelmed by meetings that creep across your calendar and prevent you from getting any real, strategic work done. So how do you take charge of your own professional development as a product leader?

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A Few Simple Ways to Make the “Working Backwards” Press Release Work for You

One of the not-so-hidden secrets for developing new products or features is called “working backwards.” This practice involves writing a press release before you even start to develop a new product or feature. The idea is that the process of writing a press release will help you to put your customers first and focus on the most essential aspects of your product.

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The Future Self Canvas in Action: Conversation with Annu Augustine, Founder of NedRock

How can you help your product managers meet their goals? It helps to translate big, lofty ideas into specific plans of action. And one tool that can help you achieve that is the Future Self template.

Annu Augustine is the founder of product management training and consulting company NedRock in beautiful Cape Town, South Africa. Annu has also found this framework useful in her training and consulting work.

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