“Things need to change.” “The way we’re serving our customers is ineffective.” “Our approach to product management could use some help to achieve state-of-the-art status.” Any of these statements sound familiar?These are sentiments I often encounter from (product) leaders who have attended a workshop, training, or offsite. Whether it was an SVPG workshop, a Swiss Business School Executive Education course, or a networking conversation, some little spark ignited what’s now become a burning desire for transformation.
Read MoreExciting news in the world of product: Marty Cagan and the SVPG team have just released a new book, TRANSFORMED: Moving to the Product Operating Model. This book is slated to “bridge the gap between where most companies are now and where they need to be” by introducing the concept of the product operating model and sharing detailed case studies of successful transformations and product innovation made possible as the result of product operating model transformation.
Read MoreIs your company ready for a Product Operating Model transformation? This article introduces three essential pillars to assess your readiness: pain, urgency, and help. If you're a product leader grappling with misalignment and inefficiencies, this guide offers a practical framework to evaluate whether your organization is prepared for meaningful change.
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